Thursday, July 14, 2011

Over-innovation-makes-us-firms-suck-at-sustainability

Interesting article. Three BIG reasons why we in the USoA companies are not being sustainable with our Over-Innovation ways.

I think the short-term focus is a Big one. Focus on the immediate sell of the immediate product is probably the underlying problem more than any other.
Article: over-innovation-makes-us-firms-suck-at-sustainability

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